iHeartMedia Director, Marketing Solutions, Packaging & GTM in New York, New York

Current employees and contingent workers click here at https://wd5.myworkday.com/iheartmedia/d/task/3005$4482.htmld to apply and search by the Job Posting Title.

iHeartMedia

Job Summary:

Join the iHeartMedia Team!

Working at iHeartMedia is exciting! We are the leading media and entertainment company with the largest reach of any digital, radio, outdoor or television entity in the U.S. We are always on the lookout for innovative and collaborative people to join the team.

About the Team

The Marketing Solutions team partners with sales to provide clients with creative and strategic solutions by leveraging all iHeartMedia assets.

About the Position

The Director, Marketing Solutions, Go-to-Market Strategy is responsible for developing compelling sales and marketing materials that drive advertising spending to the iHeartMedia portfolio across multiple categories.

Key Responsibilities

  • Work with VP of Go-to-Market Strategy on sales programs, product positioning, and overall GTM strategy to strengthen iHeartMedia’s leadership among agencies and clients

  • Manage the positioning, design, and copy for marketing collateral across multiple sales divisions, including general presentations, customizable packages (with complete media plans), and new product opportunities.

  • Foster strong working relationships with other departments and key stakeholders including Product, Programming, Research and Creative Services

  • Manage GTM Strategy Manager and provide role clarity and clear success metrics while also contributing to a positive team culture

  • Provide career development plan for team members in order to drive a performance culture and employee growth

  • Message and package product offerings and tailor positioning to key verticals as appropriate

  • Develop strategy and positioning of new ad products and sponsorships

  • Track the performance of sales programs via available metrics and marketplace feedback in order to inform and optimize go-forward efforts

  • Work with ad sales research to surface trends and insights around key audience segments, categories, media consumption habits, etc. in order to better position iHeartMedia offerings

Works Closely With

  • National Sales

  • National Programming Group

  • Digital Product Team

  • Client Solutions

  • Research

  • Sales Operations

Qualifications

  • A minimum of 10-years experience in marketing solutions, sales development and/or media agency role

  • A proven track-record of translating business objectives into creative solutions that drive results

  • Proven experience managing a team effectively

  • An exceptional understanding of how to leverage qualitative and quantitative insights to deliver advertising solutions

  • An ability to manage challenging and complex projects and build consensus in a multi-layered organization

  • Write compelling promotional copy and know great design when you see it

  • Exceptional presentation skills

  • Strong design sensibility for sales/marketing collateral

  • Bachelor’s Degree required

Location

New York, NY: 125 West 55th Street, 10019

Position Type

Regular

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Our organization participates in E-Verify. Click here at http://iheartmediacareers.com/Pages/EEO.aspx to learn about E-Verify.

Current employees and contingent workers click here at https://wd5.myworkday.com/iheartmedia/d/task/3005$1999.htmld to apply and search by the Job Posting Title.

iHeartMedia, Inc. is one of the leading global media and entertainment companies specializing in radio, digital, outdoor, mobile, live events, and on-demand entertainment and information services across the nation and providing premier opportunities for advertisers.

Click Here To Learn More About Us:

www.iheartmedia.com at http://www.iheartmedia.com/Pages/Home.aspx